*Real ROI for High End DTC and Silicon Valley Disruptors

Most consultants sell you “clicks” or “scope.” I sell outcomes. I’ve seen too many founders get burned by agencies that hide behind “brand awareness” when the bank account isn’t growing. I don’t believe in taking your money if I’m not moving the needle.

That’s why my partnership comes with a hard promise: We hit a minimum of 20% revenue growth within the first 5 months, or I stop charging you until we do. This isn’t a marketing gimmick; it’s a commitment to absolute alignment.

If I’m not hitting the KPIs we’ve agreed upon, I don’t deserve a seat at your table. It’s that simple.

Bert Johanson

Polina Tibets

The Methodology: How We Hit the +20% Target

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Deep-Dive Diagnosis

I begin by interviewing your team and analyzing your existing data. We measure everything to find the “leaks” in your current funnel and identify the untapped leverage points in your tech stack.

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Multi-Channel Deployment

Instead of betting on a single “silver bullet,” I launch a concentrated strike across various channels simultaneously. This might mean optimizing your current winners or building entirely new acquisition engines from scratch

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The “Pivot or Power-Up” Protocol

The market moves fast, and so do I. If a channel isn’t hitting its KPIs, I don’t “wait and see”—I kill it and reallocate that energy to the next high-probability growth lever.

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Full-Scale Optimization

Once we find the winning combination, we don’t just maintain; we dominate. I refine the creative, the offer, and the technical execution until the growth becomes a permanent asset for your business.

The Proof: 15 Years of Elite Performance

High-growth companies often stall because they have plenty of “doers” but lack a veteran architect to lead the charge. You don’t need another person to simply “run the ads”; you need a Growth Strategist who can sit at the strategic table, align your team, and pivot your entire roadmap toward revenue. You get a 15-year veteran at the strategic table. I lead, restructure, and deliver without the $300k+ salary of a full-time hire.

Team Leadership: Managing your internal people or agency to ensure every dollar spent delivers a specific ROI.

Audit and Strategy: Finding the actual roadblocks in your tech, messaging, and channels.

I provide the high-stakes decision-making and leadership found in Fortune 500 war rooms, but with the agility and “scrappiness” of a startup. Whether I’m managing an internal team of 21 or streamlining your LLM content workflows, my focus is purely on the bottom line. You get a 15-year track record of scaling global brands for a predictable monthly retainer—backed by a guarantee that ensures our incentives are perfectly aligned.

+$50 Revenue Generated

Generated over $50M+ in revenue for growth-stage startups and global brands over 15 years in smaller projects and bigger projects alike

100% Job Success Score

Served hundreds of clients with hundreds of 5-star reviews and a 100% Job Success Score maintained for over a decade.

Top 0.5% Ranked

Expert-Vetted talent, ranked in the top 0.5% of global professionals

239 5-star Reviews

Received hundreds of verifiable client reviews over the past years

2026 Engagement Structure

Beyond the Growth Spreadsheet

What It’s Like Having a “Virtuoso” in Your Corner?

Pangea

Led the strategy that grew organic traffic by 512%, transforming them into a global leader in tech talent acquisition

Ownit AI

Partnered with a team of Stanford engineers at an $8M VC-backed startup to build and launch nine scalable AI-driven product features.

Premium Sofa brand

Driven by a strategy pivot during the industry’s “slow season,” I delivered 90.4% revenue growth in just 4 months

My Services

Fractional CMO & Growth Strategy

For founders who need a leader, not just a “doer.”

I step into your business as a senior partner to align your team, your tech, and your targets. I don’t deliver 40-page PDFs that gather dust; I deliver a roadmap that moves the needle.

  • Audit & Alignment: Identifying the exact bottlenecks in your current funnel.
  • Team Leadership: Managing your internal team or agencies to ensure every dollar spent has an ROI attached.
  • KPI Frameworks: Establishing clear accountability metrics so we know exactly what is working.
  • Cross-Functional Oversight: Bridging the gap between product, sales, and marketing.

The Goal: To give you Fortune 500-level strategic leadership without the $300k full-time headcount

LLM optimization

The future of search isn’t just a list of blue links.

Google is changing. Your customers are now asking ChatGPT, Claude, and Perplexity for recommendations. If these models don’t know who you are, you don’t exist. I am a pioneer in AI-Answer Optimization, ensuring your brand is the cited authority in the AI era.

AI-Driven Content Workflows: Using LLMs to scale content production without losing human authenticity.

Model Ingestion Strategy: Ensuring your site structure is optimized for LLM “scrapers.”

Entity Association: Linking your brand to high-value keywords in the AI knowledge graph.

Citation Engineering: Improving the likelihood that AI models recommend your product as the solution.

High performance SEO & Paid Acquisition

The “legacy” engine, modernized for speed.

SEO is no longer just about keywords—it’s about Programmatic Scale and Conversion Intent. I move SEO to the background of our strategy so it supports your overall revenue goals rather than being a standalone “task.”

Paid Growth (Meta/Google Ads): Architecting multi-channel ad engines that prioritize ROAS over clicks.

Technical SEO: Improving crawlability, mobile-friendliness, and site speed (essential for LLM ingestion).

Programmatic SEO: Building scalable content systems that capture thousands of long-tail leads.

5 Month Roadmap to Agressive Growth

My partnership is built on a clear, aggressive timeline. We hit the goal, or I work for free.

PhaseFocusKey Outcome
Month 1Audit & InfrastructureRemoving technical debt and aligning KPIs.
Month 2Growth ArchitectureLaunching new channels and LLM workflows.
Month 3Aggressive ScalingPivoting budgets to high-ROI “winners.”
Month 4Optimization & AIODeepening LLM citations and conversion rates.
Month 5The MilestoneHitting the 20% Revenue Increase.

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